Programs & Services: Professional Development
Each year, GBHA offers several training seminars for staff members of our museums. This fall, we are hosting three different sessions - one is past, two are left! Sessions are open to both GBHA members and non-members. You can download the registration form here. We hope you can join us!
Forging an Integrated Social Media Marketing Strategy
Wednesday, October 27, 9:00 a.m. -11:00 a.m.
Maryland Historical Society201 West Monument St., Baltimore, MD 21201
Tom Rowe, Director of Web Marketing, Visit Baltimore
Learn how to take your social media programs from mere tactics and tools to a strategic level. From research to content development to integration to metrics, get the steps that will drive your social media to support, enhance and amplify all of your marketing efforts.
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Creating Better Visitor Experiences
Wednesday, November 17, 9:00 a.m. -11:00 a.m.
Baltimore Museum of Industry1415 Key Highway, Baltimore, MD 21230
Dale Jones, Founder, Making History Connections
Visitors who enjoy their experience at your museum or site are more likely to tell others about it and to come back. Dale Jones, of Making History Connections and past Director of Interpretation at the former Baltimore City Life Museums, will present strategies gleaned from recent research that can help museums and sites create better visitor experiences for their guests.
Download the registration form here.